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What is the Most Popular Diamond Shape?

September 16th, 2024

The round brilliant diamond shape remains the most popular choice among consumers.

Renowned for its timeless elegance and exceptional brilliance, the round brilliant cut maximizes the diamond's sparkle and light refraction.

Round-cut diamonds use a symmetrical shape and 58 facets create a stunning display of light, making it a classic and versatile option for engagement rings and other fine jewelry pieces. 

While we have seen an uptrend in other fancy shapes such as radiant, emerald, pear, princess, oval, and cushion cuts, the round brilliant diamond continues to be the most popular, representing 75% of all diamonds sold.

Most Popular Diamond Shapes at Mitchum Jewelers